Vestigium
/ ves·ˈti·gi·um /
noun · neuter · Latin
a footprint; a track left behind, followed to its source.
EN→investigate · vestige
ES→vestigio · investigar
Research
The tracks — questions we're following to their source
A footprint means someone passed this way. We follow it back.
01
The bilingual gap in local service business
following
Whole markets where half the customers speak Spanish and almost none of the local websites do. We map who's being left out, what it costs the business, and what closing the gap is actually worth.
02
Where funnels leak
following
We tear down real service-business websites and funnels — ours and competitors' — to find the exact spot a visitor gives up. The findings become the free Funnel Check we hand out, no pitch attached.
03
The cost of doing it yourself
open
How much time a one-person business actually loses to the tools that were supposed to save it. Early notes only.
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